October is Breast Cancer awareness month and the NFL is going all rouge. Special apparel worn by players and coaches is going to be auctioned off at the "NFL Auction" as part of the NFL's campaign.

You can check out the auction items here: http://www.nfl.com/auction.

The pink campaign is to help raise awareness and the funds are for research, prevention, treatment and a cure for breast cancer.

Make a difference. Wear pink in October, buy some NFL swag and spread the word to help beat this terrible disease, for our mothers, and daughters, and all the women in our in lives. For more information, visit: http://www.nfl.com/pink